What Is a Startup?

What Is a Startup?

 

A startup is an organization created to search for a repeatable and scalable business model.
According to Steve Blank, one of the pioneers of the Lean Startup methodology, a startup is:

 

“A temporary organization designed to search for a repeatable and scalable business model.”

 

In this sense, a startup is fundamentally different from a traditional newly established company.

 

 

Key Differences Between a Startup and a Newly Established Company

 

Not every new company is a startup. The main characteristics that distinguish a startup are:

 

1. Scalability

 

  • Ability to reach a much larger customer base with the same product or service

  • Revenue can grow much faster than costs
    ➡️ (e.g., software, platforms, SaaS models)

 

2. Uncertainty and Experimentation

 

  • Starts without a fully defined business model

  • Constant testing, learning, and pivoting

  • Focus on achieving product–market fit

 

3. Rapid Growth Focus

 

  • The goal is not to remain small and stable

  • Designed to grow quickly and enter large markets

 

4. High Risk – High Return

 

  • High probability of failure

  • But if successful, it can create extremely high value and returns

 

5. Innovation and Technology Orientation

 

  • Rather than copying an existing business

  • Offers a new solution, product, or business model

 

 

The Startup Ecosystem in Türkiye

 

  • Has developed rapidly, especially after 2010

  • Istanbul has become one of the major hubs in the MENA (Middle East & North Africa) region

  • Government support, universities, technoparks, and incubators actively contribute to the ecosystem

  • However, compared to hubs like Berlin and Tel Aviv, the pace of development is relatively slower

 

Relationship Between Traditional Capital and Startups

 

  • Traditional capital is increasingly interested in startups

  • However, cultural and operational differences remain between traditional businesses and startups

  • The most efficient model is often:
    ???? Traditional capital investing through venture funds as LPs (Limited Partners), rather than making direct investments

 

Role of Incubators and Technoparks,

 

Incubators:

  • Prepare entrepreneurs for market conditions

  • Provide mentoring, office space, networking, and training

  • Are especially critical for first-time founders

However, some critics argue that:

  • Excessive support may keep weak startups alive longer than they should

  • This may disrupt “natural selection” in the ecosystem

 

 

One-Sentence Summary

 

Traditional new company:

Is established to operate a known and proven business model.

Startup:

Is established to search for an innovative, scalable business model—often before knowing exactly how it will make money.


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