When establishing a company in Türkiye, choosing a business name is only one part of building a strong commercial presence. Your brand name, logo, visual identity, product names and other distinctive signs can become valuable commercial assets as your business grows.
For foreign entrepreneurs planning to establish a company in Türkiye, trademark protection should therefore be considered at an early stage of the business planning process.
ICG® PARTNERS provides professional trademark registration and advisory services in Türkiye for foreign entrepreneurs, investors and international companies planning to enter the Turkish market.
Based in Istanbul, we take a broader approach than simply submitting a trademark application. We consider trademark registration together with your company's establishment, business activities and long-term commercial plans.
Our objective is to provide foreign entrepreneurs with a coordinated, practical and cost-conscious solution for establishing and operating a business in Türkiye.

Türkiye is an important market for entrepreneurs and international companies looking to expand their commercial activities into the region.
If you are planning to establish a company in Istanbul or elsewhere in Türkiye, protecting the brand under which you intend to market your products or services should be considered as part of your initial business strategy.
A company registration and a trademark registration are two different legal and administrative processes. Registering a company with the Turkish Trade Registry does not, by itself, mean that your preferred brand name has been registered as a trademark.
This distinction is particularly important for foreign entrepreneurs who are establishing a Turkish company for the first time. For this reason, we recommend evaluating your:
together before proceeding with a trademark application. ICG® PARTNERS can coordinate these requirements as part of a broader business setup strategy.
Our Trademark Registration ServicesOur trademark registration service in Türkiye is designed for entrepreneurs and companies that want to establish and protect a commercial brand in the Turkish market.
We support the trademark process from the preliminary research stage through the application and relevant follow-up procedures.Depending on your requirements, our trademark advisory service may include the following:
1. Preliminary Trademark Search
Before submitting an application, it is important to investigate whether identical or similar trademarks already exist. A preliminary search can help identify potential conflicts and provide useful information when deciding whether to proceed with a particular brand name.
The Turkish Patent and Trademark Office (TÜRKPATENT) provides trademark search facilities that can be used to investigate existing applications and registrations. The search process can be conducted using relevant information such as trademark names, applicants and classes.
At ICG® PARTNERS, we consider the proposed trademark together with your intended business activities and products or services. This provides a more commercially focused approach than simply checking whether an identical name appears in a database.
2. Trademark Classification Advisory
Selecting the appropriate trademark classes is one of the key stages of the registration process. A trademark is not simply registered in relation to a name. Protection is connected to the goods and services covered by the application.
Türkiye uses the Nice Classification system for the classification of goods and services in trademark applications.Therefore, before submitting your application, it is important to determine: 
For a foreign entrepreneur establishing a company in Türkiye, these questions should ideally be considered together with the company's business model. ICG® PARTNERS can help you structure the trademark application around your intended commercial activities.
3. Trademark Application Preparation
Once the trademark research and classification strategy have been established, the application can be prepared. Depending on the nature of your brand, the application may relate to different types of distinctive signs, including:
The Turkish Patent and Trademark Office recognizes various types of signs as trademarks, subject to the applicable legal requirements.
For international entrepreneurs, it is particularly important to ensure that the trademark representation, applicant information and selected goods and services are properly structured before submitting the application.
4. Trademark Application in Türkiye
After the relevant information has been prepared, the trademark application process is carried out through the appropriate Turkish system. ICG® PARTNERS assists clients with the coordination of the application process and related administrative requirements.
For foreign entrepreneurs, we can also help coordinate the trademark registration process with the wider company establishment project. This can be particularly useful when the trademark owner and the Turkish company are being established at approximately the same time.
5. Monitoring the Trademark Process
Submitting a trademark application is not necessarily the final stage of the process. Applications may proceed through examination and publication stages, and third parties may have rights to raise objections or oppositions under the applicable rules.
For this reason, monitoring the application and responding appropriately when action is required can be an important part of the trademark registration process. ICG® PARTNERS provides coordination and advisory support throughout the relevant stages of the trademark registration process.
“How much does it cost to register a trademark in Türkiye?” is one of the most common questions asked by foreign entrepreneurs. There is no single universal trademark registration price because the overall cost can depend on several factors, including:
Official fees are periodically updated by TÜRKPATENT.
Therefore, foreign entrepreneurs should distinguish between official government fees and professional service fees when calculating the total cost of trademark registration in Türkiye.
For an up-to-date quotation, ICG® PARTNERS can evaluate your proposed brand, business activities and required trademark classes and prepare a service proposal based on your specific requirements.
One Business Setup. Multiple Commercial Requirements. One Coordinated Solution. Foreign entrepreneurs establishing a company in Türkiye often need significantly more than company incorporation.
At the beginning of a new business venture, you may need to arrange:
Company Formation → Business Address → Trademark Registration → Finance→ Payroll → Corporate Banking → Virtual Office → Commercial Advisory
Managing each requirement through a different service provider can create unnecessary communication, coordination and administrative costs.
ICG® PARTNERS takes a different approach. We provide integrated business setup and advisory solutions designed for foreign entrepreneurs establishing and operating businesses in Türkiye.
Depending on your requirements, our services can be combined into a tailored package including:
This integrated approach allows foreign entrepreneurs to coordinate multiple aspects of their Turkish business through a single professional service provider.

International companies entering the Turkish market should consider trademark protection as part of their market-entry strategy. If your company already owns a trademark in another country, this does not automatically mean that the same trademark is protected in Türkiye.
Türkiye has its own trademark registration framework, while international trademark protection can also be considered through applicable international systems.
Türkiye is a member of the Madrid System for the international registration of trademarks, providing an international framework for trademark protection in participating jurisdictions.
For companies expanding into Türkiye, the appropriate trademark strategy should be evaluated according to the company's existing intellectual property portfolio, Turkish market plans and international expansion strategy.
ICG® PARTNERS can coordinate the Turkish trademark registration process as part of your broader market-entry and company establishment project.
For many foreign entrepreneurs, the trademark becomes the foundation of the company's commercial identity. Your brand may eventually appear on:
As your business grows, changing a brand can become increasingly expensive and disruptive. For this reason, conducting appropriate trademark research before investing heavily in branding, marketing and market development can be a valuable part of the business planning process.
A trademark strategy should ideally be considered before significant investments are made in a brand identity.
1. Is the Brand Available?
Conducting appropriate preliminary research can help identify identical or similar existing trademarks.
2. What Will the Brand Be Used For?
The intended products and services should be clearly identified before selecting the relevant classes.
3. Which Trademark Classes Are Required?
The appropriate Nice Classification classes should be determined according to the actual and planned commercial activities.
4. Will the Business Expand?
Future products, services and business activities may also be relevant when developing the trademark strategy.
5. Who Will Own the Trademark?
The ownership structure should be considered in conjunction with the company structure and the entrepreneur's broader business plans.
6. Is International Protection Required?
If the brand will be used outside Türkiye, the Turkish registration should be considered alongside the company's international trademark strategy.
International Entrepreneur Focus
Our services are structured with the needs of foreign entrepreneurs and international companies in mind. We understand that establishing a business in a new jurisdiction involves more than simply registering a company.
Integrated Service Model 
Company formation, trademark registration, accounting, tax, payroll, virtual office and other business services can be coordinated through one service structure.
Cost-Conscious Planning
Combining related services can simplify administration and allow the overall service requirements to be planned more efficiently.
Commercially Focused Approach
We consider your trademark in the context of your actual business model, planned activities and long-term commercial objectives.
One Point of Coordination
Instead of managing several independent providers for different aspects of your Turkish business, you can coordinate multiple requirements through ICG® PARTNERS.
Your trademark can become one of your company's most valuable commercial assets.
For foreign entrepreneurs establishing a company in Türkiye, trademark registration should therefore be considered as part of a wider business establishment strategy rather than as an isolated administrative procedure.
At ICG® PARTNERS, we provide trademark registration and advisory services for entrepreneurs and companies planning to establish or operate a business in Türkiye.
From preliminary trademark research and classification planning to application coordination and process follow-up, we can support your trademark project while also coordinating your wider business requirements.
If you are planning to establish a company in Türkiye and register your brand, we can structure your company formation, trademark registration, accounting, tax, payroll, virtual office and other commercial requirements as an integrated service package.
Entering a new market requires more than establishing a legal entity. It requires a structured commercial strategy. Your company structure, business activities, brand identity and operational requirements should work together from the beginning.
ICG® PARTNERS provides integrated business setup solutions for foreign entrepreneurs establishing companies and developing commercial activities in Türkiye.
If you are considering company formation and trademark registration in Türkiye, contact ICG® PARTNERS to discuss your requirements and receive a tailored service proposal.
Establish Your Company. Register Your Brand. Build Your Business in Türkiye.
Contact ICG® PARTNERS for a tailored company formation and trademark registration package in Türkiye.
Can a foreign entrepreneur register a trademark in Türkiye?
Trademark registration in Türkiye is available to applicants subject to the applicable legal requirements. Foreign entrepreneurs and international companies planning to operate in Türkiye can evaluate Turkish trademark protection as part of their market-entry strategy.
The specific application structure should be assessed according to the applicant, ownership structure and intended use of the trademark.
Do I need to establish a company before registering a trademark in Türkiye?
Company formation and trademark registration are separate processes. The appropriate applicant structure should be determined according to the entrepreneur's circumstances and commercial plans. If you are planning to establish a Turkish company and build a brand at the same time, both processes can be strategically planned together.
Is registering a company name the same as registering a trademark?
No. Company registration and trademark registration serve different purposes. Registering a company name does not automatically provide the same protection as registering a trademark.
How much does trademark registration cost in Türkiye? 
The total cost depends on factors such as the number of classes, official TÜRKPATENT fees and professional service requirements. Official government fees may change periodically. A current quotation should therefore be obtained based on the specific trademark and required classes.
How long does trademark registration take in Türkiye?
The duration of the trademark registration process can vary depending on the application, examination, publication and any opposition or other procedural developments. For this reason, applicants should avoid relying on a single fixed timeframe for every trademark application.
Can I register a logo as a trademark?
A logo or figurative element may be eligible for trademark protection if it satisfies the applicable requirements. The appropriate application structure depends on the nature of the brand and the intended scope of protection.
Can I register my existing international brand in Türkiye?
If you already own a trademark outside Türkiye, Turkish protection should be assessed separately. Depending on your international trademark portfolio and expansion plans, national or international registration options may be relevant.
Can I register my trademark at the same time as establishing my Turkish company?
Yes, company formation and trademark registration can be planned as part of the same business establishment project. ICG® PARTNERS can coordinate these requirements together with accounting, tax, payroll, virtual office and other commercial services.
Does ICG® PARTNERS provide company formation and trademark registration together?
Yes. Our integrated service model is designed for entrepreneurs who need multiple services when establishing a business in Türkiye. Depending on your requirements, we can combine company formation, trademark registration, accounting coordination, payroll, virtual office and other business services into a coordinated package.
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